Cognitive Search Meets Conversational AI

A breakthrough, first-ever conversational AI with human-like intelligence, assisting users in finding what they want in a simple conversation with Puttan.


It’s an arduous task when it comes to search for government official-related information such as cabinet resolutions, government gazettes, government policies, and royal decorations.  User needs to have the exact reference number to find what they want.  More than 90% of the content is inaccessible by the interesting citizens, media or even civil servants without the reference number.  The main challenge is how to assist users in finding what they aspire to in a most efficient and simple way. 

how we helped

In close collaboration with the Secretariat of the Thai  Cabinet, Digital Dialogue addressed the main imperatives together, which is to simplify the search.  Chatbot is not new BUT conversational and intelligent chatbot is.  Powered by Digital Dialogue’s Thai NLP and flagship product; CUBIKA, Nong Puttan, the SOC’s first-ever chatbot was born. 

Digital Dialogue’s solution covered our 2 out of 3 main products, which are CUBIKA Conver and CUBIKA Big Insights.  Within the span of 4 months, we helped SOC in enhance machine learning in Thai language capability and raise an intelligent chatbot.  

With DDLG’s Thai NLP engine and CUBIKA products at the core, Nong Puttan understands the context and intention behind the conversation.  She can provide the relevant result based on any given conversation where a user can fulfil their intention in seconds not minutes.


value delivered

  • Accelerate bot training with a ready-to-utilize training platform, powered by DDLG CUBIKA Conver and Thai NLP engine.
  • Reduce time spent in searching for the related information where CUBIKA Big Insights comes into the play, where Puttan understands user in a contextual level and  knows where to find appropriate answers.
  • Enable cognitive understanding.  A brain behind Puttan, powered by DDLG’s Thai NLP engine and CUBIKA Big Insights, can provide the relevant answer in just a conversation, where related cabinet resolutions, government gazettes, government policies, and royal decorations can be found with a human-like conversation.  Puttan, equipped with Thai natural language understanding, knows what user wants, an action, powered by CUBIKA Big Insights.
  • Reduce search efforts, from complex and confusing search to just a fulfilling search in a simple conversation with a chatbot.

Want to get more information about the service or contact us for information.

เราใช้คุกกี้เพื่อพัฒนาประสิทธิภาพ และประสบการณ์ที่ดีในการใช้เว็บไซต์ของคุณ คุณสามารถศึกษารายละเอียดได้ที่ นโยบายความเป็นส่วนตัว และสามารถจัดการความเป็นส่วนตัวเองได้ของคุณได้เองโดยคลิกที่ ตั้งค่า


คุณสามารถเลือกการตั้งค่าคุกกี้โดยเปิด/ปิด คุกกี้ในแต่ละประเภทได้ตามความต้องการ ยกเว้น คุกกี้ที่จำเป็น

  • เปิดใช้งานตลอด

Scroll to Top
Scroll to Top